Soft goth is making its way back into the mainstream. Think: greige to dark berry lips, cool-toned contours, and an ...

This trend tones down the drama of classic goth makeup, creating a modern, wearable look that balances edge with elegance.

Spooky season is here, so it’s no surprise the moodiest makeup looks (think grunge or dark feminine) are popping up on my feed. Whether Gen-Zers are pushing for smudged eyeliner looks or NYFW is ...

We've got Jenna Ortega, Gabbriette and Gossip Girl star Taylor Momsen for the return of one of beauty's most statement-making ...

I am Candy, a makeup artist, and I can’t wait to show you my “victims.” Jokes aside, Halloween isn’t widely celebrated where I’m from (the Netherlands), but every year I get an intense urge to dress ...

I transform myself from girly girl to goth with makeup and outfitFollow me on Instagram: @joudi_dBusiness Inquiries : ...