Historically, Jeep colors have never been restricted to just style; they’ve always made statements of identity, freedom, and ...

Color influences perception, drives purchasing behavior, and creates instant recognition, all factors that directly impact a brand’s bottom line. Consumers make snap judgments based on color, research ...

Our primary brand color is Northwestern Purple. The new Northwestern Purple is a custom ink color and can no longer be referenced by a Pantone number. Designers and vendors must refer to approved ...

Orange and Blue are Hope’s primary brand colors. When using the Hope brand, they must be present in every layout with the exception of black and white media. These colors can be used in a variety of ...

Hair color brand Madison Reed partnered with the UConn Huskies Women's Basketball Team to transform the hair color of six ...

The name and logo of Seattle's Professional Women’s Hockey League (PWHL) team were officially unveiled on Thursday as Seattle ...

Discover the essential elements and proven strategies to build a compelling brand identity that forges lasting connections, inspires loyalty and drives business success in a dynamic and competitive ...

Always use the primary color, Brandeis Blue, in projects produced for the university. For official and/or permanent applications, use only the primary and secondary colors (Brandeis Blue and Cyan).

A brand is the total of all the experiences anyone has with Hope College. It is different for each person, whether they are a student, alum, faculty, staff or donor. Brand messages, which are based on ...

If you’re like me and love hunting for vintage cookware, you know how exciting it is to find pieces that are both beautiful and built to last. Collectors often chase after certain brands because they ...