Betty Crocker has narrowed down the recipes that garner high interest around the holiday season. The 101-year-old ready-made baking mix brand analyzed search traffic on BettyCrocker.com and found out ...

While there’s always a time and a place for an elaborate dessert like cannoli cake or truffle pie, sometimes you just want something simple. But simple doesn’t necessarily mean dull. There are plenty ...

While the cakes cool, make the frosting by beating 1/3 cup shortening and three cups powdered sugar. Stir in three ...

Cookbook celebrates 100th anniversary of a name that’s well known in home kitchens The first Betty Crocker cookbooks appeared in the 1930s and ‘40s, with the first picture cookbook published in 1950, ...

There's a reason deviled eggs have graced American tables for generations. This classic Betty Crocker recipe delivers perfectly creamy, flavorful deviled eggs that disappear at every gathering. With ...

Chocolate Lover’s Dream Cake (Photo provided by General Mills) Betty Crocker celebrates 100 years of recipes in their new cookbook, “Betty Crocker Best 100”. With a look back through not only popular ...

Betty Crocker is celebrating its 100th birthday by giving cooks and bakers the opportunity to have their recipes featured on a custom box. The #CallMeBettyCrocker recipe contest is open now through ...

This is the time of year when I start feeling like the one-woman version of the Betty Crocker Hotline. My phone and e-mail inbox are already lighting up with queries like this one: “Hey, do you have ...

Buttercream-frosted yellow cake is one of life's greatest pleasures. There's a reason why we use cake to celebrate ...

Marian Ralston, second from left, watches General Mills executives try out new cake recipes at the Betty Crocker test kitchen in the 1940s. By now, it’s well-known that Betty Crocker is not a real ...