Fishing lure proved to be more effective on a dog rather than fish in an adorable video filmed at a lake in Scottsdale, Arizona. Footage from Tom Lancione shows the pooch attempting to bite the lure ...

The lure with a funny name is serious business when it comes to catching fish in cold water. Jerk baits find favor among anglers when water temperatures dip below 50 degrees. These long, minnow-shaped ...

One of the most interesting new fishing lures to hit the market this fall comes from Lunkerhunt, which has produced a number of unique baits over the past few years. The company’s newest hollow-bodied ...