The Ladies in Beef request included £25,000 for core publicity costs and £25,000 for a “Save Our Sucklers” consumer campaign (see “Ladies in beef believe key to success is quality, not commodity”, ...

UK beef sales fall sharply as prices hit record highs, with shoppers switching to cheaper proteins to manage budgets.

An internal review of the Agriculture and Horticulture Development Board is set to give farmers a say on how £60m of levy money should be spent – and who should control it. Levy board bosses say they ...

A major promotional campaign for beef and lamb that was delayed by ministers has now been given the go-ahead, levy board AHDB has said. The £1.6m autumn advertising push was held up during the summer ...

AHDB Beef Lamb has released a series of cooking demonstration videos to help butchers capitalise on the barbecue cooking trend and help families perfect their barbecuing skills. The beef and sheep ...

A £1.6m autumn promotional campaign for beef and lamb meat is set to be launched next month, after finally winning approval from ministers. The campaign is part of a three-year strategy to add value ...

This article is brought to you by our exclusive subscriber partnership with our sister title USA Today, and has been written by our American colleagues. It does not necessarily reflect the view of The ...

The AHDB is set to launch the next phase of its campaign to promote thin cuts of beef with a ‘cheeky’ £1m marketing push. The Cheeky Beef campaign will launch later this month targeting time-short ...

With prices down and margins tight, livestock farmers are being encouraged to team up to explore new technologies and practices which could improve the productivity of their sector. Levy-funded ...

This article is brought to you by our exclusive subscriber partnership with our sister title USA Today, and has been written by our American colleagues. It does not necessarily reflect the view of The ...

There has been a decline in per capita beef and veal consumption caused by the EU economic crisis and reduced supply, according to UK red meat body AHDB Beef & Lamb. Beef and veal performed relatively ...

Global beef prices have weakened during the first four months of 2015, following a period of record high prices. However, it’s unlikely prices will continue to fall as beef supply levels should remain ...